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Fractional CMO Services for Climate Tech

Partnering with a Fractional CMO enables companies to achieve predictable revenue, accelerate growth, and build sustainable brand and marketing programs that deliver consistent results over time.

Climate Tech Marketing Capabilities

Expert Leadership

Senior-level marketing leadership without the financial burden of a full-time hire.

Tailored Strategy

Customized solutions aligned with your evolving strategic goals.

Flexibility

Contract options to fit your team's needs.

Scalability

Optimize your marketing team and infrastructure to reach your strategic goals.

Team Management

Engaged coaching to cultivate your in-house marketing talent.

Executive Focus

Engaged coaching to cultivate your in-house marketing talent.

Our Partnership Models

Strategy Sprints

 

A focused, two-week engagement + half-day strategy session designed to give you clarity, alignment, and a prioritized roadmap.

  • Launch Sprint – For pre-seed & seed founders: build credibility and secure early traction.

  • Scale Sprint – For growth-stage CEOs: sharpen positioning and accelerate pipeline.

  • Exit Sprint – For later-stage leaders: craft an exit-ready narrative and maximize valuation.

 
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Fractional CMO Engagement

A fractional Chief Marketing Officer for your business for 10 hours per week.

  • Functional Marketing® Systems Map delivered after the first 30 days.

  • Quarterly Planning calls, Weekly Sprint Planning and Review calls, and Daily Stand-Ups.

  • Hire, train, evaluate, and fire vendors, employees, & contractors.

  •  3-month minimum commitment. 

 
Schedule an Intro Call

Strategic Advisor

A fractional CMO guiding your team as a strategic advisor.

  • Available after at least one 90-day sprint with Engaged or a Half-Day Consultative Strategy Session. 

  • Quarterly Planning calls, Sprint Planning calls led twice-monthly.

    Grow long-term with the least financial risk. 

Schedule an Intro Call

Frequently asked questions

What is a climate tech fraction Chief Marketing Officer?
As a fractional Chief Marketing Officer (CMO), I serve as the marketing executive at scaling Climate Tech companies. Depending on the stage of the company, this could involve creating branding and positioning, adjusting messaging, developing demand generation programs, or optimizing existing programs in preparation for an exit. As a member of your executive team, I provide strategy insights and work directly with cross-functional leaders. I also manage and hire in-house marketing staff, agencies, and other marketing and communications vendors.
Who do you work with?
I work with climate tech founders and CEOs from pre-seed to exit, as well as SMBs in the clean tech and renewable energy space. My clients are building technologies that reduce emissions, accelerate the energy transition, or deliver measurable sustainability outcomes — and they need marketing that matches the scale of their ambition.
Why should climate tech companies consider a fractional CMO?
Marketing leadership is often one of the last senior positions to be filled at climate tech startups, where technical product development dominates. Too often, this leaves founders to run air cover on marketing tasks, managing vendors and junior staff, and trying to make sales without a solid marketing foundation. Working with a fractional CMO gives your company the benefit of an executive-level marketing strategist, even if the budget for a full-time leader isn't feasible.
Why not hire a full-time CMO?
Many startups and growth-stage companies don’t need, or can’t afford, a full-time CMO. A fractional CMO provides the same senior-level expertise and leadership at a fraction of the cost, with the flexibility to scale as your needs grow. This means you gain executive-level strategy and oversight without the overhead. As your fractional CMO, I plug into your business in days, not months, and drive results quickly with proven systems and tools.
What if we already have a marketing team or agency?
Perfect. I don’t replace your team; I make them more effective. As a fractional CMO or advisor, I provide strategy, oversight, and alignment so your team executes with clarity and focus. Think of me as the strategic layer that ensures your investment in marketing delivers measurable results.
How do you measure success in Climate Tech?
Unlike traditional marketing agencies and consultants, I don’t focus on vanity metrics like clicks or impressions. Instead, we track what matters in climate tech: pipeline velocity, deal cycles, regulatory compliance milestones, investor confidence, and revenue growth.
Do you work globally or only in the U.S.?
Climate tech is inherently global, and I work with companies across markets. Whether you’re entering Europe, scaling in North America, or targeting investors in Asia, I adapt strategies to local regulations, buyer behaviors, and market dynamics.
What can I expect in the first 30 days of working with you?
We begin our work together with an audit of business goals, customer journey, marketing campaigns, tactics, budget, and teams. For companies in the pre-seed and seed stages that have not yet begun marketing, competitive analysis and positioning are often the starting point.
 
At the end of our first month working together, I will provide several strategy deliverables, including:
- Positioning canvas
- Message house
- Functional Marketing Systems Map
- KPI scorecard to track continued success
- Marketing calendar
- Priority of Marketing campaigns
- Accountability chart
- Marketing project management recommendations
 
Deliverables may vary depending on your company's needs and goals.